by Lieve Maas | Nov 4, 2020
If you’re like me then you may occasionally find other humans complicated and confusing, to say the least.
In an effort to mitigate that, I attempt to educate myself on how to be a better communicator.
by Lieve Maas | Dec 1, 2019
So… where should I start with my book, brand or website? Instead of choosing some random element and cobbling everything together so that it “kinda-sorta fits,” I recommend working through two big questions first.
by Lieve Maas | Nov 4, 2019
Redesigning your current website? Developing your brand voice? Publishing a book? Launching a marketing campaign? Keep reading, friend. Maybe you’re a coach, a wellness worker or an author. Business cards have been ordered. You’ve created an Instagram account. There’s...
by Lieve Maas | Oct 4, 2019
Ever noticed how easily people toss the word “brand” around in conversations? “You must build your brand!” “I just rebranded my business!” “Do you do branding?” It rolls off the tongue as a muddled, overarching word meant to describe everything about a business. But...
by Lieve Maas | Sep 7, 2019
I love asking questions. The inquisitive part of me adores learning and having meaningful conversations that go beyond surface-skimming chit chat. As a business owner, I’ve learned that asking questions is a crucial component of building a brand and making...
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